About AMICA
History and Vision
Our History
Founded in 1974, the Moroccan Association for the Automotive Manufacturing Industry (AMICA) is the representative body of the Moroccan automotive industry.
Since its creation, AMICA has evolved alongside industry transformations, supporting the development of the automotive sector in Morocco to make it today a reference manufacturing hub in the region.
AMICA serves as an interface between its members and government departments as well as economic players, facilitating dialogue and cooperation for the development of the sector.
Our Vision
"Position the Moroccan automotive platform in the TOP 5 most competitive automotive platforms in the region."
Our Objectives
Value creation
Develop value creation in the sector
Exchange platform
Establish a knowledge sharing platform
Representation
Represent members to local and international partners
Investment
Promote investment in automotive manufacturing
Collaboration
Collaborate with public authorities on sector strategy
Training
Contribute to workforce qualification via IFMIA
Competitiveness
Strengthen the competitiveness of member companies
Innovation
Support innovation and technology transfer
Exports
Develop Moroccan automotive exports